Wemf must correct net audit figures
The AG für Werbemedienforschung (Wemf) has had to significantly correct the March data of its Net-Audit Internet usage statistics.
The AG für Werbemedienforschung (Wemf) has had to significantly correct the March data of its Internet usage statistics Net-Audit, stating in a press release that the number of visits was incorrectly read from the counting system due to a software error. For NZZ Online, for example, the result is 2.846 million visits instead of 4.871 million, for Weltwoche 67972 instead of 102215. The page impressions, on the other hand, remain unchanged. The correct figures are shown at www.wemf.ch.
