Weber Harbeke Partners: Faster to Happiness
You still have to wait for a casino in Zurich, but the Grand Casino Baden is only a few minutes away, as the latest work by Weber Harbeke Partners strikingly shows.
Zurich will also have a casino from around 2013. Until then, however, the Grand Casino Baden is the first and closest address for gambling-loving city dwellers. Weber Harbeke Partners has developed a motif to remind the people of Zurich of this fact. A special billboard at the entrance to the main railway station now states that you will have to wait at least another 15 months for a casino in Zurich, but that the Grand Casino Baden is only 15 minutes away.
The motif has been on display at Zurich main station since September 12.
Responsible at Grand Casino Baden: Detlef Brose (CEO), Emanuela Furrer, Beat Lehmann (Marketing). Responsible at Weber Harbeke Partners, Zurich; Max Weber, Thomas Harbeke (CD), Giovanni Pucci, Angela Zgraggen (consulting), Anja Mikula (graphics), Christian Sidow (text).
