"watson" achieves leap in reach: news portal reaches one and a half million unique clients

The news portal watson.ch achieved a new reach record of 1.493 million unique clients in January 2018, according to the publication of the NETMetrixAudit January 2018 figures. Monthly visits also increased and are also at a record level of around 11 million. The unique clients measured in January thus increase by 18 percent compared to the same month last year. According to a media release, the consistent orientation of the content to the needs of the users as well as product optimizations in design, usability and measurement "have shown their effect and enabled watson to make the leap".Michael Wanner, CEO of watson: "The growth confirms that we are hitting the nerve of our generation and that watson users appreciate our daily work. watson is gaining further relevance in the advertising market thanks to the jump in reach."