Coming early

Sponsoring With 7000 posters throughout Switzerland, the Basel agency cR DDB is currently drawing attention to the dangers of aids.

Sponsoring With 7,000 posters all over Switzerland, the Basel agency cR DDB is currently drawing attention to the dangers of aids. among the many witty and sometimes provocative slogans on a yellow background are the texts "to all directors, bring condoms into play in love scenes" or "to all filmmakers, how about a big mouth on the subject of aids? One film production has already taken the hint. In the recently shot movie "Achtung, fertig, Charlie!" with Marco Rima, Melanie Winiger, Mike Müller and Mia Aegerter, director Mike Eschmann has also staged a tangible condom scene around a love adventure. The hot action takes place in a recruit school. Rubber manufacturer Ceylor not only supplies the props, but also acts as an important sponsor of this "first Swiss teen comedy".

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