From milk drinker to cow clip director
For 15 years, Swissmilk has been featuring Lovely, the athletic cow, in its advertising. During that time, she has demonstrated her skills in virtually every sport.
Swissmilk has been advertising with the sporty cow Lovely for 15 years. During this time, she has demonstrated her skills in practically all areas of sport: Ball juggling, tap dancing, figure skating, flamenco and much more. Now the polysporty cow is letting her customers take the helm themselves. At Swissmilk.ch/create, anyone can create their own TV commercial ending, and this is how it starts: A shot at the goal, a quadruple somersault directly onto the milking stall and then a fresh glass of milk. The young main character in the new milk TV commercial has a lot going for him. Lovely, the advertising cow, is challenged. The creative viewer now decides what she should say to the young talent. The best ending will be shown in the TV commercials from mid-April. Prizes with a total value of CHF 20,000 will be raffled off among all online submissions.
You can live on air and love, but not on football and air. If you don't want to start the Euro hungry, you can find
www.swissmilk.ch/panini
Football recipes. The Panini recipes were created by Swiss celebrity chef Ivo Adam. The snacks are deliberately simple and quick to prepare, emphasizes Swissmilk in a press release. Everyone should be able to prepare small snacks such as "half-time muffins" or "post crackers" or a "swallow's milk". After all, Swissmilk believes that three weeks of football calls for variety on the plate and in the glass.
