Vizeum: Victorinox Swiss Army as new customer
Vizeum is taking over planning for Victorinox Swiss Army, the watch division of Victorinox. The agency, which is part of Aegis Media, is now responsible for developing the media strategy and handling media buying in Germany, Switzerland, and internationally.
Victorinox Swiss Army has its headquarters in Biel. The watch production is located in Porrentruy, Jura. In addition to watches, the Victorinox line includes the famous pocket knives, travel accessories, fashion and fragrances.
