Valencia Kommunikation: Flexible packaging design realized for Bell Saison
The agency Valencia Kommunikation has developed a packaging design for the Swiss meat processor Bell that incorporates the colors of each season.
Under the name «Bell Saison,» the Swiss meat processor offers charcuterie and sausage specialties made with ingredients and recipes tailored to the season. The cardboard inserts designed by Valencia Kommunikation for the product line reflect the colors of each season and convey the seasonal mood through imagery, as the agency notes in a press release. The designs were created in «Spring,» «Summer,» «Fall,» «Winter,» and «Holidays» versions. Valencia also produced corresponding ad visuals. Bell Saison is available seasonally at all major Coop stores.
Responsible at Bell: Davide Elia (Head of Marketing/Communications), Ramona Bornèque (Advertising Project Manager), Emina Lipp (Deputy Head of Product Management), Jörg Saladin (Head of Charcuterie Product Management). Responsible at Valencia Communication: Michael Gerber (CD), Simone Pérez-Fluri (Senior Art Director), Ismail Tülek (Art Director), Kathrin Roelfs, Raphael Graber (Graphic Designer).
Responsible at Bell: Davide Elia (Head of Marketing/Communications), Ramona Bornèque (Advertising Project Manager), Emina Lipp (Deputy Head of Product Management), Jörg Saladin (Head of Charcuterie Product Management). Responsible at Valencia Communication: Michael Gerber (CD), Simone Pérez-Fluri (Senior Art Director), Ismail Tülek (Art Director), Kathrin Roelfs, Raphael Graber (Graphic Designer).
