Trybol files criminal charges for misuse of the Swiss trademark

The cosmetics company Trybol from Neuhausen in the canton of Schaffhausen has filed a criminal complaint against the cosmetics company La Prairie for misuse of the Swiss trademark. The company had already lost a similar complaint and appeal before the Fairness Commission of the Swiss Advertising Association. At that time, the company had sued for a product that used "... of Switzerland" on the packaging, although the item was 100 percent manufactured in Germany. La Prairie has some of its products manufactured in the USA, but still labels them "Switzerland".
Trybol had already attracted attention in March when the company placed an advertisement looking for like-minded people in the fight against misleading indications of source and the misuse of the Swiss brand (see
Trybol calls for the fight against misuse of the Swiss trademark). Now the Council of States is also calling for better protection of the Swiss trademark (see Council of States calls for better protection of the Swiss trademark).