Top of the week: New Swiss TV channel Joiz
A new television channel will go on air in German-speaking Switzerland on February 1, 2011. It is called Joiz and is aimed at viewers aged between 15 and 30.
The channel combines its program with applications on the Internet and cell phones. Many young people use the Internet and TV at the same time, and Joiz now aims to bring the two media closer together. For example, viewers will be able to record a presentation on the station's homepage. The initiators are Kurt Schaad and Alexander Mazzara, as the NZZ am Sonntag writes. The company was co-founded by multimedia expert Peter Schulz, who now acts as Technical Director.
The Federal Office of Communications will decide in the next few months whether the cable network operator Cablecom must include the channel in the analog network. Cablecom does not want to include the channel in the analog network. The company 7 Screens has therefore submitted an application to the Federal Office of Communications (OFCOM) for a switch-on order. It is to be hoped that such an innovative product could be realized without too many administrative obstacles.
The Federal Office of Communications will decide in the next few months whether the cable network operator Cablecom must include the channel in the analog network. Cablecom does not want to include the channel in the analog network. The company 7 Screens has therefore submitted an application to the Federal Office of Communications (OFCOM) for a switch-on order. It is to be hoped that such an innovative product could be realized without too many administrative obstacles.
