Top of the week 1: Obwalden and Nidwalden newspaper ONZ is off to a good start
At the end of May, the new newspaper had 3,010 subscribers and more than 25,000 readers who get their news online.
After a slow start, advertising revenues have risen sharply in recent months, according to a press release. The Board of Directors of ONZ is confident that the young media company will be profitable in two years' time. ONZ closed its first financial year on December 31, 2010 with a loss of CHF 1,478,000, the press release continues. This result is around CHF 70,000 better than originally budgeted. This was because printing and distribution costs were lower than expected and personnel expenses were also lower than budgeted. The lower expenditure was also significantly influenced by the shorter operational activity of ONZ, which lasted eight months in the first financial year instead of the twelve months budgeted. Advertising income showed a clear upward trend. At the end of the first financial year, they were lower than expected at CHF 70,000. In the first four months of the current year, the targets have already been achieved with CHF 49,000.
