Top 10 reasons for quitting: Why PR pros leave

A lack of leadership skills on the part of superiors, more attractive job offers and too few professional challenges are the three most common reasons for communications professionals quitting their jobs. This is the result of the PR trend monitor by News Aktuell and Faktenkontor.

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According to the survey, poor leadership would be a reason to quit for most respondents (28 percent). Almost as many PR professionals would quit their current job if there was a better offer from another employer (27 percent). One in four said they would quit because of a lack of challenges or unsatisfying work (25 and 23 percent, respectively), and one in five again because of a conservative work culture or poor career prospects (19 percent each).

Overtime and stress, on the other hand, are less likely to lead to termination. Only eight percent of those surveyed said they would pull the ripcord due to too much pressure, and only a meager three percent named overtime as the most likely reason for quitting.

 

Why PR professionals quit

  1. Lack of leadership skills of supervisor: 28%
  2. Better offer from another employer: 27%
  3. Too few challenges on the job: 25%
  4. Unsatisfactory work: 23%
  5. Conservative work culture: 19%
  6. Poor career prospects: 19%
  7. Too little pay: 14%
  8. Lack of work-life balance: 13%
  9. Personal problems with supervisor: 12%
  10. Bad mood in the team: 10%
  11. Too much pressure: 8%
  12. Too much stress: 8%
  13. Choleric boss: 6%
  14. Lack of family friendliness: 4%
  15. Too little training: 4%
  16. Personal conflicts with colleagues: 3%
  17. Too much overtime: 3%
  18. Too little vacation: 2%

* For the PR Trend Monitor the dpa subsidiary News Aktuell, together with Faktenkontor, asked Swiss PR professionals and managers what the three most likely reasons for quitting are. 130 communicators took part in the survey in February and March 2019.

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