Tips for the correct care of advertising materials
Avoid moisture!
Moisture should be avoided with all advertising materials, but especially with trade fair counters and walls, tents and beach flags. Companies should ensure that marketing materials are thoroughly dried after use and stored safely. A dry and well-ventilated storage location is ideal, and if the advertising materials are also stored in the transport bags usually supplied, possible damage caused by rodent bites can be avoided. If the materials are stored too damp, the materials of exhibition walls and counters can swell and the fabrics of beach flags or tents can become porous and cracked, and tents should not be packed when wet, as this can cause unsightly mildew stains. If a tent has to be packed quickly and is still damp, it should be taken out of the bag as quickly as possible and dried thoroughly in a well-ventilated area.
In stormy times - taking down flags
To ensure that beach flags and banners leave a good and well-kept impression for a long time, they should be taken in during stormy weather so that the fabric does not tear or fray. it is also worth washing the fabric regularly or cleaning it with a light detergent so that dirt can be removed in the long term and the brightness of the colors is maintained. but: do not use too harsh cleaning agents that attack the fabric or the color and cause it to fade. In general, when printing fabrics for beach flags, flags or deckchairs, it is advisable for companies to use strong, bright colors that spread a good mood even in overcast or rainy weather.
Companies can still enjoy their promotional items years later if they look after them properly. To achieve this, it is also important to formulate or select the advertising messages and contact information on trade fair stands and the like in such a way that they will still be relevant next year.*Cewe-Print is an online print shop that provides communication materials from flyers to advertising technology from a single source via a TÜV-certified platform.
