Theoreme communicates for Morval & Cie
The Geneva-based private bank Morval & Cie has commissioned Theoreme, a communications agency based in French-speaking Switzerland, to develop a communications campaign. Through targeted measures, the bank aims to increase its visibility and brand awareness.
The Geneva-based private bank Morval & Cie has commissioned the French-speaking Swiss communications agency Theoreme to develop a communications campaign. The bank wants to use targeted measures to increase its visibility and level of awareness and strengthen its image in the Geneva and Ticino regions. To date, the bank has made little use of traditional channels. Theoreme is to crystallize the specific values of the company with an innovative and clear concept, according to a press release. The first measures should be visible in spring 2007. The private bank Morval & Cie is part of Morval Vonwiller Holding. It has been in existence since 1974 and today concentrates on the private banking and fund management sectors.
