SZB: 2009 fundraising campaign with Russi and Schärer

For four years now, the Swiss Central Association for the Blind SZB has been using Swiss celebrities to promote the cause of the deafblind. This year, Bernhard Russi and Monika Schärer are joining them.

The Swiss Central Association for the Blind (SZB) is continuing its fundraising campaign for deafblind people with famous Swiss people. This year, former ski racer Bernhard Russi and presenter Monika Schärer have been added to the poster campaign developed by the Festland agency. Their portraits will be used in major Swiss cities. Emil Steinberger and Jean-Marc Richard, who have supported the SZB since the start of the campaign four years ago, will also be featured.
Responsible at the Swiss Central Association for the Blind SZB: Norbert Schmuck (Head of Public Relations/Fundraising) and Martina Hautle (PR and Communications). Responsible advertising agency: Mainland, St.Gallen/Zurich. Photography: Tom Haller, Zurich.

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