SPRI: Yves Daccord becomes a member of the Board of Trustees

The Swiss PR Institute SPRI has elected Yves Daccord as a new member of the Board of Trustees. Daccord has been head of communications at the International Committee of the Red Cross since 2002. He has many years of experience in humanitarian work and journalism and, as a political scientist, has in-depth expertise in the areas of reputation management, corporate communications, issue and crisis management and public affairs. Together with Daniel Herrera, Daccord will represent French-speaking Switzerland, which is becoming increasingly important for the SPRI, according to a press release issued on Monday.