Our earth can be so versatile
Walder, Werber created a new packaging design for Wyss Seeds and Plants.
It all started with an idea: Wyss Samen und Pflanzen AG, which has seven garden centers throughout Switzerland, wanted to better position its own brands at points of sale and make them more visible. The contract for the new packaging design was awarded to Walder, Werber. The agency led by Sandro Walder has been regularly advertising Wyss promotions for over two years and provides communicative ideas for this leading company in the green sector. In 150 years, Wyss has grown to 280 employees. It was therefore time for a rebranding. For the basic design of the new packaging, Walder, Werber presented a selection of design proposals - from down-to-earth to flowery. Including the design of a quality label that can be used on all private label products in future. Wyss chose their favorite from these and placed the order for the concrete design of 14 different earth bags - "like you've never seen them before," says Managing Director Ulrich Wyss happily. pan
