SNK wraps UBS headquarters
SNK designed a façade cladding for the renovation of the UBS headquarters at Bahnhofstrasse 45. Information and facts about the conversion, architecture and history of the building are provided on a separate microsite.
During the renovation of the UBS headquarters, the listed building at Bahnhofstrasse 45 is being given a special cladding. The impression of crumpled paper is intended to create an exciting contrast in the midst of the prestigious buildings on Zurich's shopping mile and thus arouse interest in what is happening behind the cladding. After completion of the construction work, the construction mesh will be cleaned and recycled.
Interactive microsite
Via QR codes, passers-by are taken directly to the specially designed Microsite with information and facts about the conversion. The interactive site gives the interested public a look behind the facade, offers info on the history and architecture of the listed building and documents the conversion project in detail. The Zurich branding agency SNK accompanied the development of the façade cladding and developed animated illustrations and icons for the microsite.
