Sir Mary secures a place at the breakfast table

The long-established Hero Jam brand was looking for a new agency to develop a new brand identity, refine its positioning, and create future communication campaigns. The Zurich-based creative agency Sir Mary was awarded the contract.

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Sir Mary was successful in the evaluation of Hero Switzerland. Effective immediately, the agency is responsible for the entire communications presence of Hero jams. Hero Switzerland is one of the leading food manufacturers in Europe. The traditional brand, with a presence in over 30 countries worldwide, is Top of Mind in the jam segment.

The contract covers the services strategy, creation, media distribution and digital consulting. Particular focus will be on revamping their digital brand presence. The first work will be seen early next year.

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