SFLB stages Volvo as a ski lift

The Zurich-based advertising agency SFLB has created a new ad campaign for the Swedish automaker Volvo. The image depicts a Volvo as a ski lift to highlight the winter capabilities of the new V70 and XC70 models.

The Zurich advertising agency SFLB has designed a new motif for the Swedish car company Volvo. The image shows the Volvo as a ski lift to draw attention to the winter suitability of the new V70 and XC70 models. SFLB got to the heart of the matter with its motif, the agency writes in a press release. The ads and banners can now be seen throughout Switzerland.
Responsible at Volvo Automobile: Peter Rask (CEO), Dr. Andreas Block (Director of Marketing and PR), Eveline Bauert (Communication Manager). Responsible at Spillmann/Felser/Leo Burnett: Simon Staub, Patrick Suter, Martin Spillmann (CD), Simon Staub (AD), Patrick Suter (text), Moritz Stillhart (graphics), Suzana Kovacevic (art buying), Rolf Zimmermann, Audrey Isaak, Dominik Laubscher (consulting), Elif Gueltabak (banner programming). Photo: Uwe Düttmann, image editing: Peter Ruebenian
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