SFLB for Sunrise: New SMS dialogs for the World Cup
Spilmann/Felser/Leo Burnett is continuing the Sunrise campaign for one year of free text messages. Two new TV commercials will air during the World Cup.
The dialog revolves around the beautiful footballers on the pitch or a bet in which neither one nor the other wants to place their bet first. The commercials are shown during the World Cup coverage.
Responsible at Sunrise: Priska Cavelti-Heger (Director Marketing Communication), Peter Schilde (Marketing Communication Manager). Responsible at SFLB: Peter Brönnimann, Christian Stüdi, Martin Spillmann (Creation), Flurin Hardt, Rebecca Krausse (Consulting), Suzana Kovacevic (TV Production). Production: Ultra Images.
