Switzerland Tourism appoints Market Manager Japan
Switzerland Tourism has filled the position of Market Manager Japan: From the fall, Fabien Clerc will be responsible for all marketing activities in the Japanese market from Tokyo.
The Japanese market occupies a challenging position for Swiss tourism: As part of the dual strategy pursued by Switzerland Tourism (ST) - winning back European guests on the one hand and exploiting the existing potential in the new long-distance markets on the other - special attention is being paid to Japan. ST has been able to fill the vacant position of Market Manager Japan with an experienced Asia expert: 33-year-old Fabien Clerc will take over from Kasumi Abe in Tokyo, who heads up Key Account Management for ST Japan, on September 15, 2014. Until recently, he was Head of Business Asia at the World Economic Forum in Geneva and, among other things, promoted the development of Japan as a business location in an international context.
Clerc lived in Japan for three years and worked as a project manager at the United Nations University in Tokyo or at the United Nations Asia Disaster Reduction Center in Kobe and taught English at various language schools in Osaka, Kyoto and Shiga. Other professional positions include project management at the World Business Council for Sustainable Development in Geneva and the position of Community Relations Manager for Japan at the World Economic Forum, also in Geneva. Clerc studied politics at the University of Lausanne and holds a Master's degree in Leadership. In 2007, Clerc also received a scholarship from the Swiss-Japanese Chamber of Commerce.
