Writing scene wants to produce writing professionals with study program
Starting in October 2007, Schreibszene Schweiz will offer the new «Certified Copywriter» program in Zurich and Lucerne. The two-semester course is designed for anyone who wants to learn the craft of copywriting in its entirety.
From October 2007, Schreibszene Schweiz will be offering the new "Certified Copywriter" course in Zurich and Lucerne. The two-semester course is aimed at anyone who wants to learn the full range of the copywriter's craft. The course covers the disciplines of writing: advertising copy, PR language, journalistic texts and writing for the Internet. In addition, concepts are created, written material is edited, direct marketing is taught and literary writing is practiced in the part-time course. Students gain an insight into media work and the production of print products and radio spots. Numerous exercises are designed to guarantee a high level of learning success. The course lasts 18.5 days, spread over one year. The Schreibszene spring program includes seminars on writing crime novels (Bern), writing flyers and advertisements (Lucerne) and favourite books with the author Hansjörg Schertenleib in Zurich. Schreibszene Schweiz is a seminar organizer for all disciplines of writing and a cooperation partner of Script, the professional association of Swiss copywriters.
