Scholz & Friends receives award at Junior Days 2008
Scholz & Friends Zurich was the only Swiss agency to receive an award at the Junior Days 2008, the ADC's competition for young talent, in Munich. It was honored in the "practical work" category for the ambient media idea of junior copywriter Christian Schäfer, which the agency realized for the Strebel truck driving school.
Scholz & Friends Zurich was the only Swiss agency to win an award at the Junior Days 2008, ADC's young talent competition, in Munich. It was awarded in the category "Practical Work" for the ambient media idea of junior copywriter Christian Schäfer. The agency had attached an image of the driver's cab to the rear of a truck for the Strebel truck driving school. The slogan "Anyone can drive forward." emphasizes the difficulty of reversing, which can be learned at the driving school.