Scholz & Friends Basel brings Fressnapf Switzerland to the social web

The Scholz & Friends Basel agency developed a Facebook fan page and a related app for Fressnapf Switzerland.

Users can use the social network Become a "fan" of Fressnapf Switzerland and take part in a competition. They also receive the latest news, tips and information on discount promotions from Fressnapf. The Facebook app draws attention to the "Big Fressnapf Day 2010", which takes place on September 19 in Aarau. As part of the competition integrated into the app, users can upload their favorite pet picture - the prize is a year's worth of free pet food.
It is already clear that Fressnapf Switzerland has found its way to the hearts of many animal lovers via this channel, the agency writes in a press release: over 140,000 active users (monthly) have generated over 50,000 votes to date.
Isuntu Zurich is responsible for the technical implementation of the Facebook application.
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