Schneiter Meier Külling active for ZHAW

The Zurich agency Schneiter Meier Külling designed and implemented the new market presence of the Zurich University of Applied Sciences (ZHAW). The mandate included the development of the brand strategy and basic brand elements as well as their application to stationery, exterior and interior lettering, the Internet, publications and collateral, as detailed in a press release.In September of this year, the Zurich University of Applied Sciences Winterthur, the School of Social Work, the University of Applied Sciences Wädenswil and the School of Applied Psychology merged to form the ZHAW. According to Silvia Behofsits, Head of Corporate Communications at the ZHAW, the development of a uniform brand with a coherent corporate design was of great importance for the ZHAW as a result of the merger. Schneiter Meier Külling supported the university both strategically and creatively in this process.