Sharp appearance

 
Company A bright red chili pepper is the trademark of IVO Druck AG in Buchs. It symbolizes the company motto "The hottest print shop in Switzerland". 
The striking appearance is part of the strong communication that IVO Druck consistently pursues. In 2008, its anniversary year, many campaigns are planned again. For example, the printing company, which was founded 40 years ago, will regularly inform its customers with direct mailings, a competition including an Internet forum and new, high-quality printed matter. Preparations are already underway for the company's presence at the emex 08 trade fair in Zurich. The highlight of the year will be the anniversary event in September. The first announcements for the event have already been sent out, accompanied by an invitation to take part in the "Chili Contest". The biggest chili in the IVO world will be sought. The whole forum will be documented on the IVO website. The winners will be honored at the event and receive attractive prizes. State-of-the-art technologyWith this mixture of creative marketing ideas and high product quality, IVO Druck has established itself in the market as the address for fine print products. Managing Director Markus Ineichen, who is the second generation to run the company, describes IVO Druck's recipe for success as a combination of creativity, consistent quality and ongoing investment. The competent team comprises 18 employees who work with modern machinery.
IVO Druck makes targeted use of state-of-the-art technology to satisfy the high quality demands of its customers and to enhance print products with new, creative effects. For example, the company decided early on to use frequency-modulated screening technology, or FM screening for short, in the printing process. This enables a particularly high resolution of photographs, resulting in photorealistic image reproduction, which ensures particularly sharp images for all printed products. The very successfully applied technology not only contributes to a quality advantage, it was also the inspiration for the company motto "The sharpest print shop in Switzerland". IVO Druck is also exemplary when it comes to the environment. The print shop has been FSC-certified since July 2006 and is therefore entitled to use the coveted FSC label. Only paper that is produced from controlled deforestation is printed.
 
Sabine Flaxman