Ruf Lanz for Bank Coop: New TV commercials created
Since 2008, Ruf Lanz has been promoting Bank Coop with artfully folded, origami-style banknotes. As part of the long-term umbrella brand campaign, two new TV commercials have been produced in recent months.
Entire underwater worlds have been created from banknotes, in which the "little fish" excel in cleverness and intelligence. At Bank Coop, people are well advised in every situation, according to a press release. The spots were created in close cooperation with Markenfilm Schweiz, the 3D artists from Sehsucht Hamburg and the composer Alex Kirschner.
Responsible at Bank Coop: Mathias von Wartburg (Head of Competence Center Marketing), Barbara Gürtler (Advertising Manager). Responsible at Ruf Lanz: Danielle Lanz, Markus Ruf (Creative Direction), Marcel Schläfle (Art Direction), Maren Beck (Text), Sebastian Durband (Consulting Direction), Nathalie Jakober (Consulting). Film production: Markenfilm Switzerland. Producer: Uli Scheper. Animation: Sehsucht Hamburg. Director: Ole Peters. Music: Alex Kirschner, Kirschnermusic.
