Rod makes Ikea palatable to the people of eastern Switzerland

The Ikea furniture store is celebrating the opening of its branch in St. Gallen-Winkeln from September 26 to 30, 2007. The newly founded Zurich agency Rod was commissioned with the campaign for the opening.

 The Ikea furniture store is celebrating the opening of its branch in St. Gallen-Winkeln from September 26 to 30, 2007. It will be the seventh furniture store in Switzerland. In order to bring Ikea closer to the people of Eastern Switzerland, the Swedish company commissioned the newly founded Zurich agency Rod with the campaign for the opening. The campaign will run in Eastern Switzerland from the beginning of September.

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