Renteria workshop: Sustainable social media engagement
Edition Renteria is hosting a half-day workshop for media departments and PR agencies, led by three experienced professionals, that focuses on the sustainable use of social media.
First, Domenic Zünd (Social Media Ranking Switzerland) will show what is needed to position your own social media activities correctly. David Strohm (NZZ am Sonntag, President ZPV) will give an insight into the way social media is used in editorial offices. And Dominik Allemann (Bernet PR) will use practical examples to explain how existing engagement can be improved. In the second part, exercises will be used to scrutinize the suggestions and discuss how they can be put into practice. The workshop will take place on March 7, 2012 in Zurich.
Further information is available at www.renteria.ch.
