Quartet leads the ADC: Gut, Jaggy, Ruf and Spillmann
The successor to outgoing ADC President Jean Etienne Aebi has been announced: Markus Gut, Alexander Jaggy, Markus Ruf, and Martin Spillmann will assume the collective presidency. The board members responsible for specific portfolios are Geri Aebi, Valentina Herrmann, Daniel Krieg, Andreas Prokesch, and Urs Schrepfer.
In the wake of the departure of ADC President Jean Etienne Aebi, the General Assembly of the Art Directors Club Switzerland decided on May 5, 2009 in favor of collective leadership. Markus Gut, Alexander Jaggy, Markus Ruf and Martin Spillmann will assume the joint presidency. They will cover the spectrum of interests of the diverse members, from freelancers to representatives of major agencies. Board members with departmental responsibility are Geri Aebi, Valentina Herrmann, Daniel Krieg, Andreas Prokesch and Urs Schrepfer. Helen Müller will remain in charge of management.
Several people are stepping down from the Board of Directors: David Allemann, Michael Conrad, Marion Marxer and Hanspeter Schweizer - together with outgoing President Jean Etienne Aebi. The change of course he proposed and adopted three years ago towards greater public impact and relevance of the ADC for all market partners has been extremely successful. Aebi now considers his turnaround job to be complete - and leaves behind a sustainably consolidated situation in terms of the club's reputation and image as well as its organization and structure.
His achievements also include a number of new activities for the ADC: Specialist events for executives, ADC Prediction by Publisuisse, special awards such as the Publicitas Press Prize and the Agency of the Year award, exclusive events such as the APG preview of the "Politicians' Heads" exhibition, the Young Creatives Award competition, collegial memberships for 39 strategists, consultants, media people, realizers and 26 sponsoring memberships of well-known companies to date.
The ADC community has changed significantly. The last two events in the "Backstage of Benchmark" series, one in cooperation with Handelszeitung and Bilanz, attracted a record number of participants from marketing and media circles. The same applies to the awards ceremony and the ADC Gala 09, as well as to the echoes of the unique festival medium "Brisanz", which appeared for the second time in a more journalistically sophisticated form. The 08/09 association year was also an all-time record for the ADC in terms of media presence, both editorially and in terms of advertising made possible by media partners.
In addition to its traditional core activities, the club was able to generate substantial additional funding, which has mainly resulted from the opening strategy for the past three years - and was even higher in the reporting year. Led by general sponsor PubliGroupe and multi-sponsor Publisuisse, financial contributions of CHF 311,000 came from sponsorship, supporting memberships and event participation. In addition, there were free benefits of CHF 313,000 from media and realization partnerships plus additional activities by sponsors. This contrasts with direct additional expenditure of 123,000 francs. However, the ADC is not unaffected by the current economic situation. Entries for the judging process fell by 28 percent compared to the previous year and the volume of advertising in the festival medium fell by 15 percent.
(Photo: Jean Etienne Aebi / Teaser image: Markus Gut, Alexander Jaggy, Markus Ruf and Martin Spillmann)
Several people are stepping down from the Board of Directors: David Allemann, Michael Conrad, Marion Marxer and Hanspeter Schweizer - together with outgoing President Jean Etienne Aebi. The change of course he proposed and adopted three years ago towards greater public impact and relevance of the ADC for all market partners has been extremely successful. Aebi now considers his turnaround job to be complete - and leaves behind a sustainably consolidated situation in terms of the club's reputation and image as well as its organization and structure.
His achievements also include a number of new activities for the ADC: Specialist events for executives, ADC Prediction by Publisuisse, special awards such as the Publicitas Press Prize and the Agency of the Year award, exclusive events such as the APG preview of the "Politicians' Heads" exhibition, the Young Creatives Award competition, collegial memberships for 39 strategists, consultants, media people, realizers and 26 sponsoring memberships of well-known companies to date.
The ADC community has changed significantly. The last two events in the "Backstage of Benchmark" series, one in cooperation with Handelszeitung and Bilanz, attracted a record number of participants from marketing and media circles. The same applies to the awards ceremony and the ADC Gala 09, as well as to the echoes of the unique festival medium "Brisanz", which appeared for the second time in a more journalistically sophisticated form. The 08/09 association year was also an all-time record for the ADC in terms of media presence, both editorially and in terms of advertising made possible by media partners.
In addition to its traditional core activities, the club was able to generate substantial additional funding, which has mainly resulted from the opening strategy for the past three years - and was even higher in the reporting year. Led by general sponsor PubliGroupe and multi-sponsor Publisuisse, financial contributions of CHF 311,000 came from sponsorship, supporting memberships and event participation. In addition, there were free benefits of CHF 313,000 from media and realization partnerships plus additional activities by sponsors. This contrasts with direct additional expenditure of 123,000 francs. However, the ADC is not unaffected by the current economic situation. Entries for the judging process fell by 28 percent compared to the previous year and the volume of advertising in the festival medium fell by 15 percent.
(Photo: Jean Etienne Aebi / Teaser image: Markus Gut, Alexander Jaggy, Markus Ruf and Martin Spillmann)
