Publicis: Salt salutes the turn of the year
Orange is now called Salt. In line with the Swiss mobile carrier’s rebranding, Publicis developed a New Year’s greeting in the Salt style.
That's it.
Responsible at Salt: Sabine Kuszli (Director Brand & Marketing Communications). Responsible at Publicis: Thomas Wildberger (CCO); Lorenz Clormann, Patrick Suter (CD); Marvin Hugentobler (AD); Manuela Schikor (Consulting).
