Publicis: Communication presence of Post Finance further developed
Publicis has launched a new campaign for Post Finance. The revamped communication campaign will debut in mid-January on TV and online.
According to the agency's press release, the four TV commercials always dramatize the same message: the simplicity of Post Finance's products: everyone has what it takes to become a financial expert.
A print campaign will also be launched in a few weeks.
> Spot 1
> Spot 2
> Spot 3
> Spot 4
Responsible at Post Finance: Ursula Käser Aebi (overall responsibility), Marlene Oberteufen (strategic planning), Thomas Zimmermann (Head of Sponsoring), Toni Brandenberger (Head of Online Communication), Sabine Zeilinger (Head of Public Relations). Responsible at Publicis: Martin Denecke (CCO), Peter Rettinghausen (CD), Cyrill Wirz (copywriter), Tom Kees (AD), Curdin Janett, Monika Leu and Bojana Taraba (consulting), Derya Derdiyok (art buying), Achill Prakash (strategy), Ping Pong, film production; Martin Aamund, director; Pascal Urscheler and Cyrill Schneier, Publicis Modem.
A print campaign will also be launched in a few weeks.
> Spot 1
> Spot 2
> Spot 3
> Spot 4
Responsible at Post Finance: Ursula Käser Aebi (overall responsibility), Marlene Oberteufen (strategic planning), Thomas Zimmermann (Head of Sponsoring), Toni Brandenberger (Head of Online Communication), Sabine Zeilinger (Head of Public Relations). Responsible at Publicis: Martin Denecke (CCO), Peter Rettinghausen (CD), Cyrill Wirz (copywriter), Tom Kees (AD), Curdin Janett, Monika Leu and Bojana Taraba (consulting), Derya Derdiyok (art buying), Achill Prakash (strategy), Ping Pong, film production; Martin Aamund, director; Pascal Urscheler and Cyrill Schneier, Publicis Modem.
