Publicis: Digital upgrade with Wim Roelfs as CD

As spring begins, Publicis is pleased to announce a new addition to its team: Wim Roelfs is joining as Creative Director and, in this leadership role, will focus specifically on further expanding the company’s digital capabilities.

"With Wim, we were able to bring our preferred candidate on board, who can now dedicate himself to the qualitative development of the digital division," said CCO Thomas Wildberger in a press release. The Publicis digital unit has thus grown to 15 specialists.

The multi-award-winning 35-year-old Roelfs started his career in Switzerland at web service provider Futurecom and has worked for Jung von Matt/Limmat since 2008 on well-known projects such as Migipedia and M-Budget.

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