Affiliate marketing conference program announced
On March 24, 2014, the affiliate marketing industry will once again gather at the Volkshaus in Zurich. The program for the second Affiliate Marketing Conference has now been finalized.
Organizer Kurt Schwendener, CEO of Adresult, put together the program: Tradedoubler, Affilinet, and Zanox represent the network side, while Trial Pay, Ve Interactive, and Webmiles represent the publisher side.
Expert Knowledge
Dein Deal presents the latest developments from the customers« perspective, while Matthias Knauer, Head of Account Management at Adresult, will speak about trends and current insights in the industry. Wolfhart Fröhlich, Managing Director of Intelli Ad, will address the topic of technology in his presentation »Tracking, Transparency, Transaction Attribution: Measuring Success and Budget Allocation in Affiliate Marketing.« And Martin Schneider, CEO and founder of App Sher, will discuss »Mobile Marketing with a Focus on Performance and Technology.”.
The neighboring German market will also be a topic at the conference. It is considered more advanced than the Swiss market, not only in affiliate marketing but in digital marketing in general. Affiliate marketing expert Markus Kellermann, who has over ten years of experience in this field, will speak on this topic.
Networking
Participants can now take part in «speed networking» sessions during two breaks—an excellent way to meet many people and potential customers in a short amount of time.
Those interested can find the detailed program, including a list of all speakers, at Affiliate-konferenz.ch. There are still a few tickets available for 149 francs.
