Process strengthens the management team

With the 46-year-old, Process is strengthening its consulting team with a proven brand specialist. The agency is thus underlining its claim to an interdisciplinary approach to branding: every brand is the basis for a wide range of identity-creating measures across various internal and external channels. Process supports its clients in this with its comprehensive and networked competencies. After a period of six months, Martin Fawer will become a member of the Executive Board and in this function will be responsible for the Consulting division.

Martin Fawer studied German language and literature, art history, journalism, communication and multimedia at the universities of Basel and Fribourg. Fawer knows both the client side and the way agencies think and act. He earned his professional spurs at Futurecom, the Pro Juventute Foundation, Ringier, Axel Springer and finally Orell Füssli, where he is responsible for all marketing communications and the realignment implemented since 2010. For many years he has also been involved as a lecturer in marketing, integrated communication, sales promotion and direct marketing at universities of applied sciences and various organizations.

With Fawer's move to the Executive Board, the current Consulting Director Rudolf Rodenburg will become the "face to the outside world" of the Process management in Zurich at the beginning of December 2014. He takes over the role of Managing Director from Martin Kessler, who founded the company 19 years ago, together with Bärbel Fritz (Group Creative Director). From 2015 onwards, Kessler will mainly be involved in managing the Process Group and in this role will continue to preside over the three companies in Zurich, Shanghai and Taipei.