Process designs for Implenia
In a competition to redesign Impact, Implenia's employee magazine, the branding and design agency Process came out on top. Now the first issue is being published in the new design.
The previous, factual, informative and high-quality magazine is now to become a consumer medium with entertainment value, according to the agency. It looks behind the facades at the big and small challenges and success stories of everyday life and also shows the employees in their private environment. With a lively visual language, yellow color accents and large headlines, Impact is to become an eye-catcher that - printed on newsprint - will also be read on the construction site.
Impact has been published since fall 2012 with a new design and new content in three languages, three times a year.
