Peugeot as the first video advertiser on Myvideo.ch
Sevenone Media is now offering video advertising on Myvideo.ch. Peugeot is the first client on the new portal of the Pro7 Sat1 Group's online and multimedia marketing company.
Sevenone Media is now offering video advertising on Myvideo.ch. By means of geotargeting, Swiss users will be delivered Swiss advertising material. Sevenone Media's first customer is Peugeot, which will be running TV commercials on Myvideo.ch from Monday. According to a statement from the online and multimedia marketer, Phillip Marquard, Head of Advertising at Peugeot Switzerland, said that video advertising is a very welcome addition to the range. Peugeot also uses every commercial broadcast on TV in the online area.
Via Myvideo.ch, advertising clients from Switzerland can currently achieve around 200,000 contacts per month in the form of video views from Swiss users. The moving image advertising of the commercials is automated via Sevenone Media's ad server. This makes it possible to plan campaigns, control reach and monitor success. Sevenone places the video ads exclusively in front of professionally produced video clips from the following environments: Music videos from cooperation partner Sony and television programs.
