Nike: Digital spot with Andrés Iniesta
FC Barcelona superstar Andrés Iniesta stars in the new Nike Football digital ad, «Nike CTR 360 Maestri II: Take Control Andrés Iniesta.».
The spot shows the greatest strengths of the playmaker in the new Nike football boot CTR 360 Maestri II during training and in various match situations: The control over ball and the game action.
Andres Iniesta demonstrated his match-winning skills in South Africa this summer, according to a statement. With the new spot, viewers can now experience Iniesta's commanding control of intense and combative midfield situations in a stunningly realistic way. In the spot, the action repeatedly switches seamlessly between match and training situations, thus captivating the viewer. The spot can be seen worldwide from January 28, 2011 on Youtube, Facebook and Nikefootabll.com.
The spot was produced by the Wieden + Kennedy agency.
