News: World Cup odds top
The World Cup is turning out to be a ratings hit for Sat 1 Switzerland.
The Football World Cup is becoming a ratings hit for Sat 1 Switzerland.World Cup ratings top According to Sat 1 marketer RMB Switzerland, the private channel now has the largest market share (MA). In the 24-hour average (15-49-year-olds), Sat 1 achieved 15.7%, leaving the private channels (RTL 9.3%, Pro 7 8.9%, RTL 2 5.6%) and the SRG channels (SF 1 14.2%, SF 2 6%) behind. RMB did not specify the period for which these figures apply. As the viewer figures for the World Cup were far higher than expected, advertising booked with Sat 1 currently recorded 25% more performance.
The end of Meyer's The publishing house Meyer AG (VM) is definitively discontinuing its women's magazine Meyer's. 55 employees are made redundant. Tamedia takes over the address base of Meyer's; subscribers will in future receive Schweizer Familie as a replacement for the women's magazine. Meyer's is published for the last time this week.
Bertelsmann wants to sell specialist publishers German media giant Bertelsmann apparently wants to get rid of its specialist publishing group BertelsmannSpringer. This was announced by CEO Thomas Middelhoff in an interview with the Süddeutsche Zeitung. "Businesses that do not fulfill our claim to market leadership and do not fit into the concept of an integrated media group are being put to the test," he said. It is clear that BertelsmannSpringer does not fulfill these criteria. In Switzerland, BertelsmannSpringer includes Birkhäuser Verlag, MVS Baumarketing, Schück Söhne AG and Media-Daten AG, which publishes WerbeWoche.
European news agencies in Bern The European Alliance of News Agencies (Eana) chose Bern as its headquarters at an extraordinary general meeting. The association brings together 28 national European news agencies, including the Swiss News Agency.
The end of Meyer's The publishing house Meyer AG (VM) is definitively discontinuing its women's magazine Meyer's. 55 employees are made redundant. Tamedia takes over the address base of Meyer's; subscribers will in future receive Schweizer Familie as a replacement for the women's magazine. Meyer's is published for the last time this week.
Bertelsmann wants to sell specialist publishers German media giant Bertelsmann apparently wants to get rid of its specialist publishing group BertelsmannSpringer. This was announced by CEO Thomas Middelhoff in an interview with the Süddeutsche Zeitung. "Businesses that do not fulfill our claim to market leadership and do not fit into the concept of an integrated media group are being put to the test," he said. It is clear that BertelsmannSpringer does not fulfill these criteria. In Switzerland, BertelsmannSpringer includes Birkhäuser Verlag, MVS Baumarketing, Schück Söhne AG and Media-Daten AG, which publishes WerbeWoche.
European news agencies in Bern The European Alliance of News Agencies (Eana) chose Bern as its headquarters at an extraordinary general meeting. The association brings together 28 national European news agencies, including the Swiss News Agency.
