News at the Neumarkt

Change of management at the Theater am Neumarkt, Zurich. With the new directors Barbara Weber and Rafael Sanchez, the theater also presents itself with a revised website. The Zurich agency mitLinks has worked hard to create a clearly structured website. The site is primarily based on text modules that provide information on plays, the ensemble and background information. The implementation was carried out in a specially developed content management system and enables the Theater am Neumarkt to manage the website independently. The design was created by Alain Kupper and implemented by mitLinks. The new site is based on just one illustration as an introduction. This refers to a currently running play. As there will soon be several productions on the program at the same time, this image will rotate. The idea could also be further developed with a Flash animation. As the season progresses, interested parties will also be able to download high-resolution photos of the production in a gallery. Otherwise, the company has deliberately dispensed with other visual elements, as project manager Lorenzo Mutti and designer Watezz Bleuer explain to mitLinks.
The integration of the Showsoft software allows direct ticketing for the audience and ensures the intended high level of user-friendliness for the small ensemble theater.
Andreas Panzeri