New Managing Director at Carat Switzerland
After more than five years as Managing Director of the media agency Carat Switzerland, Luise Diem is leaving the company. Her successor will be Jonas Eliassen, previously Strategy Director of Zenith Optimedia.
As before, the new Managing Director will work closely with Thomas Spiegel, CEO of Dentsu Aegis Network Switzerland, and report to him. Spiegel is looking forward to working with Jonas Eliassen: "The search for a successor was not easy. I am therefore all the more delighted that we have been able to recruit a very experienced media strategist in Jonas. He has enormous expertise across all media channels, is a highly respected colleague in our industry and always sees our work from the customer's perspective and with a convergent mindset."
Jonas Eliassen, who has 20 years of industry and agency experience and most recently worked as Strategy Director at ZenithOptimedia, is looking forward to the task ahead: "I see great potential for Carat in Switzerland: newly developed digital products and the CCS study, the only single-source study on the market, are taking the agency forward in leaps and bounds. We also have a strong network that won Agency of the Year 2015 in five major markets and a record year of new global client business. We want to use this momentum to make "Redefining Media" tangible and visible for our clients in Switzerland."
