New Lgk makes climate an election issue

 
Neue Lgk Kommunikation has launched a campaign for Greenpeace to raise awareness of the issue of climate change and provide electoral support for citizens. The campaign specifically brings the names of politicians into play who are to be won over to the climate treaty and publishes the names of those who have signed it. Because, as the communication states, which politician can afford not to sign the climate treaty in the face of melting glaciers and polar ice caps? Greenpeace Switzerland wants to ensure that on the weekend of October 20/21, voters only elect politicians who have signed the climate treaty launched by Greenpeace and have thus committed themselves to protecting the climate. According to Greenpeace, it is up to the next parliament to decide whether climate change can still be slowed down, and the campaign will be promoted with advertisements, banners and guerrilla measures such as stickers and text leaflets. The website Klimawahl.ch, launched by Greenpeace, serves as a further source of information, where all the information comes together.
Responsible Client:
Markus Allemann (Campaign Manager) Responsible Agency:
André Benker, Hans Tanner (CD), Reto Schild (AD), Dominic Beyeler (graphics & web design), Lukas Schmid (text), Sibel Erisik (consulting).films for websites (including 20Minuten) and e-boards in Zurich and Bern main stations:

Displays: