Nemuk: WWF tropical forest campaign 2009 realized
The digital marketing agency Nemuk has launched the «Tropical Forest» online campaign for WWF. A tropical forest portal is designed to raise awareness among website visitors about the importance of protecting tropical forests.
The digital marketing provider Nemuk has realized the online campaign "Tropical Forest" for WWF. A tropical forest portal is intended to sensitize website visitors to the protection of tropical forests between March and May 2009. The campaign also aims to generate donations and attract new members to the organization.
An animation leads users from the WWF website to the portal. There they will find a competition with a viral character and a Facebook link, a database with everyday tips and cell phone ringtones to download. A dynamic donation barometer shows the current status of donations. To draw additional attention to the campaign, banners were placed on relevant websites and Google AdWords.
An animation leads users from the WWF website to the portal. There they will find a competition with a viral character and a Facebook link, a database with everyday tips and cell phone ringtones to download. A dynamic donation barometer shows the current status of donations. To draw additional attention to the campaign, banners were placed on relevant websites and Google AdWords.
