Mediabox: Lilian Heim new Head of OOH
On September 1, 2015, Lilian Heim took over as head of Mediabox Out of Home. After spending several years abroad, she is now returning to her former workplace.
Lilian Heim previously worked as a consultant at Mediabox for five years and knows the media industry "inside out", according to the press release. Florian Biafori, who has managed the OOH unit ad interim in recent months, will in future concentrate on Mediabox's cross-genre positioning in the increasingly important direct customer business.
