McCann Erickson: Folker Wrage becomes new CCO
McCann Erickson has brought Folker Wrage on board as its new Chief Creative Officer for Switzerland. Wrage will be responsible for the agency's creative output starting in January 2011.
Folker Wrage started his career at Ogilvy One working with dialog in the online and offline sector. He then worked on classic advertising at Leo Burnett. At Saatchi & Saatchi X, he added shopper marketing and promotion before finally returning to cross-media dialog at Publicis. "We definitely wanted a CCO who has sound experience in all communication disciplines and has proven that he can work creatively on a national and international level," says CEO Katharina Lohse about the new appointment. Folker Wrage, who has been based in Switzerland for over two years, has also served on many international juries, including the Cannes Lions. His award list includes around 80 prizes from international competitions.
