Maxomedia promotes the new ePrivate Banking Magazine from Swissquote
Swissquote’s new ePrivate Banking Magazine proves that private banking doesn’t have to be a dry, stuffy business for old men. Maxomedia created a cross-media campaign for the magazine.
The periodical contains helpful articles on key topics such as trading and asset management, interviews with business personalities, as well as reports on topics such as travel, beauty and culture. Accordingly, Maxomedia has developed an introductory campaign. This is intended to show that private banking can be versatile and exciting, using a protagonist who can be seen in various poses. Postures that are representative of all the actions and decisions that have to be performed and made on a daily basis, the agency explains in a press release. The new ePrivate Banking Magazine offers decision-making aids and well-founded analyses.
In addition to advertisements, the magazine is presented cross-media on web banners, eAds and in radio spots. Swissquote's ePrivate Banking Magazine is also available at newsstands or directly on the Swissquote website. Maxomedia is responsible for the conception and implementation of all measures for this campaign.
To the spot
In addition to advertisements, the magazine is presented cross-media on web banners, eAds and in radio spots. Swissquote's ePrivate Banking Magazine is also available at newsstands or directly on the Swissquote website. Maxomedia is responsible for the conception and implementation of all measures for this campaign.
To the spot
