Marti & Partner drives with Opel Ruckstuhl

Ruckstuhl Garagen AG has entrusted Marti & Partner with the overall communications strategy for the brand and its eight garages. The decision was made following a multi-stage agency evaluation process.

 Ruckstuhl Garagen AG has entrusted Marti & Partner with the overall communication for the brand and the eight associated garages. The choice was made after a multi-stage agency evaluation. In addition to events, classic advertising, public relations and promotions, the Zurich advertising experts from Mühle Tiefenbrunnen will also be using various direct marketing and customer relationship management measures for the new client. The self-image of the largest Opel dealer is to be expressed under the motto "With us, everything happens in a jiffy", according to a press release. Initial measures have already been implemented, partly in collaboration with the well-known radio weatherman Peter Wick. Further activities will follow during the early summer and in the fall.

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