Marketing in the polycrisis: weathering the storm

Anyone in marketing, sales or communication who is involved in market-oriented corporate management must not only learn to endure uncertainty - but also to counter the stormy times with resilience and flexibility.

Prof. Dr. Marcus Schögel - March 6, 2025

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Marketing in the polycrisis: weathering the storm

Anyone in marketing, sales or communication who is involved in market-oriented corporate management must not only learn to endure uncertainty - but also to counter the stormy times with resilience and flexibility.

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