Marketing Talks: "Meet the Speakers" with Balz Lendorff
The next MK and Werbewoche marketing roundtable will take place on September 25. We’ll give you a sneak peek into what makes our speakers tick. This time: Balz Lendorff, CEO of Plan.Net Suisse.
The next MK and Werbewoche Marketing Talk will take place on September 25 at Kosmos Zurich (all details you can find here). We present our panelists in individual portraits - this time it's the turn of Balz Lendorff, CEO Plan.Net Suisse.
We asked Lendorff a few questions about the evening's topic - "Back to the Future: Marketing between AI, Automation and Social Media". We provide you with the answers in line with the event: honest and unfiltered.
Balz Lendorff knows Swiss online marketing like no other: In 1995, he founded the Netvertising agency, which merged with Plan.Net Suisse at the beginning of May 2019. Since then, Lendorff has served as CEO at Plan.Net. He is an Internet veteran, executive and thought leader.
Digital marketing surprises me in a positive way when... brands appear in a new light or can be experienced in an unexpected context.
Digital marketing bugs me when.... ads of offers haunt me for days, although they have long been obsolete.
If I had to pick one mega-trend for the future, it would be in digital marketing.... intelligent "Programmatic Ecosystems" with human components.
If you are now interested in our event, you can find here the Xing login tool. There you will also find the other speakers of the evening - so it's worth a click!
