Lions Health: Four Lions for Swiss agencies
The first awards were presented at the «Lions Health 2015» Awards in Cannes. Saatchi & Saatchi Geneva and FCB Zurich are celebrating their Health Lions.
The competition received a total of 1,862 entries, 24 of which came from Switzerland (Werbewoche.ch reported). The winners were announced on Friday. Two Swiss agencies can be found on the list of award winners. Saatchi & Saatchi Geneva secured two silver lions with its internationally acclaimed campaign for the Austrian magazine Vangardist. A special edition with a print run of 3,000 copies was printed with blood from HIV-positive people in order to address and break down prejudices and fear of contact. In the "Health And Wellness" category, the campaign was awarded double silver (Print/Promo & Activation) and bronze (PR).
FCB Zurich can also be pleased about a lion. In the "Radio" subcategory, the audio spot with the merciless sergeant commissioned by the hearing aid and hearing protection company Neuroth wins bronze. The drill sergeant gives new meaning to the exclamation "I can't hear you!!!". (hae)
Lions Health 2015: Swiss medal table
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| Saatchi & Saatchi | 2 | 1 | |
| FCB Zurich | 1 | ||
| Total: | 2 | 2 |
